Big Weekend for Carlisle & DC Research

Big Weekend for DC Research

DC Research were appointed by Carlisle City Council and Carlisle Tourism Partnership to assess the economic impact of BBC Radio 1’s Big Weekend in Carlisle on 14th and 15th May 2011.

Featuring artists such as Lady Ga Ga, Foo Fighters, The Strokes and The Black Eyed Peas, Radio 1’s Big Weekend was attended by over 40,000 people, with priority given to local residents. Our research included visitor and business surveys, and discussion with a range of stakeholders involved in organising and promoting the event.

The results of the study were highlighted in the local media in in early September 2011:

Click here to see the coverage in The Cumberland News

For further information please contact Dr Stephen Connolly.

For more information on the BBC Radio 1 Big Weekend please go to:

Written by Dr Stephen ConnollyFollow Dr Stephen Connolly on Twitter

A founding Director of DC Research, Stephen has 25 years research experience achieved through a combination of roles in both academic research and private sector research and consultancy.

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