Media coverage of ‘Poppies: Weeping Window at Woodhorn’ installation

DC Research’s report on The Economic Impact Assessment of the Poppies: Weeping Window at Woodhorn installation on behalf of Woodhorn Charitable Trust recently received media coverage. The study assessed the additional economic impact of the Weeping Window at Woodhorn exhibition, which was on display at Woodhorn in Northumberland between September and November 2015.

BBC News and ChronicleLive both ran stories on the installation and the findings in August 2016.

The analysis was based on the number of additional visitors to Woodhorn during the exhibition and the spend (both at Woodhorn and in the wider economy) by visitors, which was used to estimate both the gross and net additional economic impact of the Weeping Window exhibition to the local economy. The study also assessed additional economic impacts that resulted from the Weeping Window installation – most notably through increased levels of staffing and volunteering as well as increased procurement of supplies (such as installation, equipment purchase/hire, security etc.).

As with all DC Research economic impact assessments, this study adopted and adapted HM Treasury Green Book guidance to assess the net additional economic impact of the installation.

For additional information please contact
Stephen Connolly.

Written by Dr Stephen ConnollyFollow Dr Stephen Connolly on Twitter

A founding Director of DC Research, Stephen has 25 years research experience achieved through a combination of roles in both academic research and private sector research and consultancy.

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